Digital Signage
Digital signage is everywhere. We see it in airports, restaurants, banks, shopping malls and anywhere else
customers
can be reached. Simply put, digital signage is the use of electronic displays (such as LCD,
LED, plasma or projection screens which can be housed in protective enclosures) to deliver entertainment, information and/or advertisement
in public or private spaces, outside of the home. A digital signage network can be as simple as a stand-alone PC connected to a flat screen monitor or
as complex as an interconnected network of thousands of screens each connected to media players with intelligent software
and sophisticated back-end computer systems for updating and managing the "signs" played on the screens. Digital signage is
empowering. It offers very high quality video, graphic and text messaging to customers in a retail environment at the point
of purchase. It includes interactive features through touch screen and cell phone technologies and makes the "signs"
relevant and informative to the audience. It has the flexibility to modify each screen or portion of the screen by time of day
and by geographic and demographic factors, offering a powerful medium that can reach your out-of-home audience in the most compelling way.
The following diagram illustrates a network-based digital signage system from the preparation and ingest of digital content to the screen
playout at each location.
Cilutions' digital signage software products are everywhere. We are the mission critical parts of digital signage networks in car dealerships, grocery stores, restaurants, retail and many other places across the country and around the world. Our DMB Media Player is the most flexible in the industry - running on a wide variety of Windows and Linux PCs and set-top boxes. Our DMB Content Distribution product offers a powerful multicast and unicast file delivery service. It works in virtually any network and is plug-and-play ready right out of the box. No filewall hassles! Our DMB Management Applications and DMB Screen Builder products make sure your digital signage network delivers the message you want on each screen and monitors the complexities of the multiple platforms that need to communicate to make your network a success. Together, these products comprise Cilutions' flagship product line - the Digital Media Bridge (DMB).
Click here to learn why the DMB product suite is the right choice for your digital signage network.